..................................."Promise Culture"................................... Purpose - Passion - Principles - Promise - People - Plan - Performance - Progress - Preservation

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The Power of Reciprocity

July 26, 2018

ISSN# 1545-2646

The Power of Reciprocity

In the business world these days there is an overabundance of taking and not always giving. This is true for client/customer/company relationships as well as employee/company relationship and extends into company/vendor relationships. It would be impossible to frame up how we arrived here in 3 minutes so I’ll leave that up to your imagination for now.  Suffice it to say that, over a period of time, repeated transactions were without reciprocity.

As part of “Promise Culture,” your organization defines it Purpose, Passion, and Promises to those relationships which enable you to be at your best. Those key relationships with people are what separates your organization from the next.  In today’s online market presence, there is already someone providing the lowest cost, fastest delivery or any number of other technical differentiation tactics.  When the technology all works right, everyone is happy. It is when that technology goes sideways and human intervention must step in to support a client need that your relationships are either tested for a good result or identify areas of challenge.

In looking at your organization key relationships, you need a standard by which to conduct yourselves and then to evaluate how the company interacts with each of those customers, clients, vendors, employee relationships etc. Part of the standards are your company’s core values.  What your business will or will not do when interacting in business transactions.  It is these core values which sets the tone for the employee to employee transaction and then to all customers, vendors and the marketplace in general.

If in your core values the aspect of reciprocity is not intertwined amongst the intended intent of how relationships are to be done then your core values model has fallen short of a solid framework to build your business upon.

This week examine your company’s core values.  What message are they sending to your key relationship stakeholders? Do stakeholders have a clear picture as to how you want them to conduct transactions with all the various relationships your business is engaged in? By executing to your company core values is there an energy of reciprocity to provide value in the transaction for a reciprocal transactional value?  Do your core values elicit a providing for value attitude vs. a taking for-profit only mentality?

As you explore your business this week look for situations where reciprocity shows itself both internally and externally.  Believe in the power that reciprocity can have on contributing to your organization’s overall growth and stability.  Interested in having a better incorporation of reciprocity and core values in your business? Give JKL Associates a call at (313) 527-7945 or visit our website www.jklassociates.com for more insights.

Questions or comments – email us at partners@jklassociates.com or call our Office at (313) 527-7945
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Link up on LinkedIn ? www.linkedIn.com/in/jklassociates
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 Copyright – JKL Associates 2018

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Always Recruiting Season

July 19, 2018

ISSN# 1545-2646

Always Recruiting Season

In past articles, the discussion about having a consistent and everpresent employee attraction plan is critical to your organization growth and customers satisfaction sustainability.

Much like having a set of strategies and tactics to attract new customers to your business, you need the same level of focus when it comes to the recruiting efforts to attract future employees to your organization.  Far too often leaders become comfortable with their team makeup and drop the ball on attracting new talent to their business.  They will likely complain about how much time it takes when someone leaves or is terminated to replace them.  Yet this pain does not motivate them to keep a constant recruiting effort in motion.  They end up losing an employee for some reason and then are thrown back into the employee search and rescue mission.

This approach may have worked in years when talent was amply available but that is not the case in today’s marketplace.  Each and every talented person who wants gainful employment has real access to get it. Most all of the best talent is already engaged in some employment and not waiting around for you to find them.

Look at the parallels of this attraction process much like obtaining new customers/clients.  Unless you specialize and have the unique ability to find all brand new start-up business who have no vendor relationships then you are in the same mix of finding new customers who already have a vendor or supplier.  The same is true for finding the best employees.  Top shelf employees are working somewhere.  They may not be happy with their present employment situation but they are already gainfully employed in the marketplace.  Your mission, should you choose to accept it, is to constantly be recruiting the best talent for your business.

As a business owner, when you have a performance issue with a vendor, it causes you to potentially look at replacing them as a supplier to your business.  This same situation takes place daily with employees both in the marketplace and potentially at your business.  Some event takes place and the employee becomes disenchanted with the work or business and begins looking for a new employer.  If you have marketed your business in the right places to recruit employees then your organization would be top of mind as a potential new place of employment.

This week, look at your business and ask yourself if what you offer as an employment package is inviting? If not, then you need to start there.  If yes, then ask how you are marketing your business not to attract customers but to attract future employees.  Do you have a budget to market for these future staff members?  Is it a proactive approach or reactive when someone leaves?

Wondering where to go from here – call JKL Associates at (313) 527-7945 and let’s start the conversation on how to move your business to a more strategic approach for growth and prosperity.

Questions or comments – email us at partners@jklassociates.com or call our Office at (313) 527-7945
Become a Fan on Facebook ? www.facebook.com/jklassociates
Link up on LinkedIn ? www.linkedIn.com/in/jklassociates
Follow us on Twitter ? www.twitter.com/@jklassociates

 


 Copyright – JKL Associates 2018

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A reflection of your capabilities

July 12, 2018

ISSN# 1545-2646

A reflection of your capabilities

Each day as leaders we are involved with various decisions – hiring employees, buying supplies, engaging with clients and vendors and the list goes on. These transactions reflect your leadership style.  Your staff and your clients see these actions and formulate an impression about how you go about running your business. They might not see or know the whole picture but regardless they form an opinion of your capabilities and the capabilities of your organization.

So what do they see?

The picture in this week’s insights, we see a very majestic reflection of the mountain tops on an almost glass still lake. The reflection is an almost perfect replication of the actual mountain range.

This image is a baseline for you and your organization to reflect a consistent picture within the business and equally to the outside world you service. Does your business project a positive image of your capabilities?  Does that image contribute to your “Brand” awareness? If you were to ask your best and worst customers, would they have a similar picture of the reflection of your organization?

This week have some conversations both internally and externally to get input about what image you are reflecting in the marketplace. Are your actions congruent with your core values? Do you regularly acknowledge staff for their behaviors that reflect these values? If your answers are unknown or not up to your business standards then what your staff and customers see is impacting your business growth.

In a hyper-competitive marketplace, you cannot take your brand image for granted.  The outward portrait your customers see through your employee’s actions screams volumes.  This along with social media, online reviews and a whole host of other outward facing images are the real reflection of your organization’s capabilities.

Need an objective third party assessment of your reflection?  Give JKL Associates a call for your initial conversation.

As always, your questions and feedback are appreciated and can be directed to our email or by calling one of our offices.

#JKLAssociates #BusinessBuilder #PromiseCulture #Transition #Perpetuation #PromiseGuide

Questions or comments – email us at partners@jklassociates.com or call our Office at (313) 527-7945
Become a Fan on Facebook ? www.facebook.com/jklassociates
Link up on LinkedIn ? www.linkedIn.com/in/jklassociates
Follow us on Twitter ? www.twitter.com/@jklassociates

 


 Copyright – JKL Associates 2018

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Happy Birthday America!

July 3, 2018

ISSN# 1545-2646

Happy Birthday America!

Tomorrow is a national holiday which as “American’s” we need to stop and take note of the freedoms that we have in the USA.

No, it is not perfect but the USA is a beacon of hope for everyone who genuinely understands and appreciates the freedoms we too often take for granted.

As business leaders, we are provided great opportunity to venture out and build a business for growth, employment, social matters etc. This is not true in all places around the globe.  Our capitalist system along with our constitution provides our “Republic” unique access to letting us chase our dreams.

As you wake tomorrow and go forth (no pun intended) take time to give acknowledgment to our forefathers and the insights they had to design and execute a set of standards and rights that after 200+ years still are the envy of the world.

Questions or comments – email us at partners@jklassociates.com or call our Office at (313) 527-7945
Become a Fan on Facebook ? www.facebook.com/jklassociates
Link up on LinkedIn ? www.linkedIn.com/in/jklassociates
Follow us on Twitter ? www.twitter.com/@jklassociates

 


 Copyright – JKL Associates 2018

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